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David R. Brousell to Keynote Intuitive ERP User Conference

Managing Automation Magazine Editor-in-Chief David R. Brousell to Give Keynote Address at Synergy 04, the Intuitive Worldwide User Conference

Kirkland, Washington – August 10, 2004 – Intuitive Manufacturing Systems, provider of ERP solutions for mid-range manufacturers, announced today that David R. Brousell, Managing Automation Magazine Editor-in-Chief, will be giving the keynote address at Synergy 04, the Intuitive ERP worldwide user conference in Orlando, Florida on October 13th. Brousell’s keynote is scheduled for Wednesday, October 13 at 9:00 a.m. ET at the Royal Pacific Resort at Universal Orlando®.

In his keynote address, Mr. Brousell will discuss current trends in the manufacturing industry and offer a prescription for the manufacturing company of the future.

Brousell’s keynote to the assembly of Intuitive ERP users from around the world will address the unique business challenges manufacturers currently face at this point in the long and distinguished history of their industry. Specifically, he will talk about the globalization of financial and intellectual capital, labor, raw materials and markets; increased international competition, and how the pervasiveness of high technology requires that manufacturers rethink what they are doing and how they are doing it. Brousell will prescribe how, to prosper into the future, manufacturers must adopt new business models, core competencies and embrace technology in more aggressive and innovative ways.

As Editor-in-Chief of Managing Automation Magazine for five years, Brousell has directed the magazine in its focus on the use of automation and IT technologies in all aspects of the manufacturing enterprise. Brousell has covered numerous industry developments, technology shifts and major product introductions and has interviewed such notables as IBM's Thomas J. Watson Jr., Microsoft's Bill Gates, Oracle's Larry Ellison, Cincom's Tom Nies, Lotus's Mitchell Kapor, Netscape's James Barksdale, Intel's Andrew Grove and scores of other industry pioneers, inventors and executives. Under his leadership at Managing Automation, the magazine has been cited six times for editorial achievement.

Synergy 04 brings Intuitive ERP users together with product experts, executives, manufacturing professionals, and employees to share knowledge, discuss industry issues, receive training, provide product feedback, and learn more about the future development direction of Intuitive. Intuitive will host Synergy 04 for all Intuitive customers and partners in Orlando, Florida, at the Royal Pacific Resort, October 12-15, 2004.

About Intuitive

Intuitive Manufacturing Systems offers intuitive and flexible enterprise solutions that help small and midsize manufacturers achieve greater operational efficiency and profitability by integrating business processes on an enterprise-wide level.

Since 1994, Intuitive has been a technology leader, dedicated to providing our customers with software solutions that add value to their business. Intuitive’s enterprise solution is designed to deliver superior functionality, rapid implementation, high levels of usability and a technology standard that is unmatched in the industry.

Intuitive’s enterprise solution is supported by a network of direct offices and business partners worldwide to provide the software and services to solve today’s business problems. Learn more at www.intuitivemfg.com.

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